Nike Moon Shoe

Nike Returns to the Waffle Iron Era

The Nike Moon Shoe revives one of the earliest chapters in the company's running history. Bill Bowerman first prototyped the shape in 1971 for track speed, and its exposed waffle sole became a foundational traction idea long before Nike grew into a global footwear giant.

The Old Runner Comes Down to Earth

This release keeps the low-profile construction, visible traction lugs, and stripped-back vintage proportions that make the Moon Shoe instantly archival. Nike has shifted it from a competition experiment into a contemporary lifestyle sneaker, preserving the old design language rather than disguising it with a modern maximal sole.

"The archival waffle-soled runner returns to orbit." - Hypebeast

LISA Bridges Track and Pop Culture

BLACKPINK's LISA fronts the worldwide campaign, styling the shoe with a bold red color-blocked look. Her presence gives a 1971 running artifact a current cultural frame, emphasizing that this comeback is meant for the street as much as for collectors interested in Nike's origin story.

A Foundational Design Reenters Rotation

The Moon Shoe is available globally through Nike beginning October 1. Its attraction is not elaborate cushioning or a pile of new technology, but the chance to wear the rough, direct silhouette that helped establish the company's obsession with traction and speed.